Not all signs are created equal: some signs are easily ignored, while others are highly impactful and help to influence the behaviour of those who see them. When creating building signage for your premises in Malaga, it’s important to consider all the factors that will ensure your custom business signage is fit for purpose.

At Perth Stripes and Signs, we are here to help you understand how to achieve this. Read on for some expert advice on creating effective signs, then find out how to contact us for further guidance and a comprehensive service to create your custom business signage.

Types of Building Signage

When choosing the materials for your building signage, there are a few practical and aesthetic considerations to make. Firstly, will your sign be placed indoors or outdoors? Will it have to withstand the elements for many years? If so, then you will need to choose materials that are robust and weather-proof whilst also providing visibility and visual appeal. If your sign will be located indoors, then you have a few more options, but you still need to think about how it will stand out in its surroundings. From wood and plastic to glass, metal and neon, there are a range of materials to choose from, and the right one for you will be determined by location, the purpose of your sign and its intended audience and its potential visibility.

Building Sign Design

It’s no good having a perfectly constructed sign with good placement if the design fails to catch the eye.

Naturally, you need a sign that raises positive perceptions of your company. You also need a sign that conveys the appropriate information. It’s possible that certain kinds of building sign design are more effective than others at conveying particular meanings.

Colour is also particularly important. One of the most important guidelines to keep in mind is the use of complementary hues for the foreground and backdrop. Don’t use dark text on a dark background, for instance. When it comes to sign colouring, it seems that less is more: simple designs help to focus on the messaging and avoid visual clutter that can distract the user.

Spend some time thinking about the core message you want your sign to convey. Is it a practical instruction, or an appeal to the customer to buy your product or service? The objective of the sign will influence the design, and an appropriate design will give people an accurate expectation of how the sign will serve their needs.

Compliance and Regulations

Your building signage design will need to comply with local zoning and sign codes, so check these when planning and designing your sign so that you don’t fall foul of local laws around signage.

At Perth Stripes and Signs, we make all our signage to code so that when you choose us, you can be absolutely sure your signs will be compliant with all relevant legislation.

Contact Perth Stripes and Signs for building signage design expertise and let our knowledgeable team help you create the perfect signs for your premises. You can call us now on 08 9249 9393.